New channels and platforms emerge daily, and mobile is taking a strong lead.
The number of smartphone users is continuously growing and it far outnumbers PC users, which is why the possibility of reaching the audience of this channel should not be ignored. Mobile marketing creates stronger user experiences that extend beyond the standard banner ad, which can be easily overlooked on a mobile screen, which gives greater possibility to reach the targeted audience anytime, anywhere.
Mobile marketing offers a wide range of opportunities for interacting with users on a more personal level. Today, we can address a much more specific audience according not just to age, gender and location, but also to interests and mobile browsing data, as well as other factors that give the possibility to reach a specific target segment, within a specific audience profile.
Experts in developing websites, our implementation services are tailored to meet your individual needs. As a leading mobile marketing professional team, we can manage your entire mobile campaign from strategy outline, audience profiling, campaign design and development, right through to delivery and reporting.
“We confirm that we have dealt with Lexeme as a digital marketing services solutions partner, Lexeme has provided the Marketing Society of Kenya with excellent support in the area of creative awareness and development on MSK MyKenya Campaign, on social media platforms, Their work has been a major factor in the success of running the MSK MyKenya Campaign, most especially during the annual 2014 MSK Gala Awards and Dinner ceremony,. We highly recommend them”
Chief Executive Officer | Marketing Society of Kenya